Analytics Dashboard
Understand your chatbot performance with comprehensive analytics.
8 min read
Updated 2025-01-10
Introduction
The Analytics Dashboard provides insights into your chatbot's performance, user engagement, and conversation quality. Use these metrics to improve your bot over time.
Real-Time Metrics
Monitor conversations, response times, and user satisfaction in real-time.
Conversation Insights
Analyze conversation patterns, popular questions, and user behavior.
Performance Trends
Track improvements over time with historical data and trend analysis.
Key Metrics
Conversation Metrics
- Total Conversations: Number of chat sessions started
- Active Conversations: Currently ongoing chats
- Average Duration: How long conversations last
- Messages per Conversation: Average message count
Response Metrics
- Response Rate: Percentage of questions answered successfully
- Average Response Time: How quickly bot responds
- Confidence Score: Bot's confidence in its answers
- Fallback Rate: How often bot can't answer
User Metrics
- Total Users: Unique visitors who chatted
- New vs. Returning: First-time vs. repeat users
- User Satisfaction: Average rating from users
- Engagement Rate: Percentage of visitors who engage
Time Filters
View analytics for different time periods:
- Last 24 hours
- Last 7 days
- Last 30 days
- Last 90 days
- Custom date range
Popular Questions
See what users ask most frequently:
- Top 10 questions by volume
- Questions with highest satisfaction
- Questions with lowest satisfaction
- Unanswered questions
Use popular questions to improve your training data and add more relevant content.
User Satisfaction
Track how satisfied users are with your bot:
- Thumbs Up/Down: Simple rating system
- Star Ratings: 1-5 star ratings
- Feedback Comments: Written feedback from users
- NPS Score: Net Promoter Score (Enterprise)
Conversion Tracking
Track business goals and conversions:
- Email captures
- Form submissions
- Button clicks
- Custom events
Exporting Data
Export analytics for further analysis:
- CSV Export: Spreadsheet format
- PDF Report: Formatted report
- API Access: Programmatic access (Pro)
Analytics data is retained for 90 days on Free plans, 1 year on Pro, and unlimited on Enterprise.